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PITCH WON!


ZDSGN was chosen from three agencies to assist Accell Fitness International with its new packaging for the Small Fitness Range from TunTuri and Bremshey.



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NEW!! FINISH QUANTUMATIC


ZDSGN coordinated the whole design trajectory
for Reckitt Benckiser’s latest innovative product, QuantuMatic!

QuantuMatic is the world’s first revolutionary automatic dishwasher dispenser with a refillable system.

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NEW!! ACTIVIA YOGURT


Danone has launched a new product on the market, Activia full-fat and fat-free yogurt in
a handy 1-litre pack. ZDSGN was responsible for the design and artwork.



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AUTO-ARTWORK TOOL


Recently, ZDSGN was invited to share its views on design and packaging innovations at the Nederlands Verpakkingscentrum (Netherlands Packaging Centre).

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BASIC RULES FOR BEST PACKAGE DESIGN!


When choosing one product over another, the design of the packaging probably influences your decision far more than you realize.

Effective packaging design breaks away from the standard rules and conventions that we are accustomed to, giving the product a unique edge to stand out from the rest.

The packaging should appeal to your target market.

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UPC DIRECT MARKETING ACTION


ZDSGN developed a DM action and brochure for the cable and media company UPC, for the introduction of superfast Internet on the small business market. ZDSGN was responsible for the entire project, including the strategy and the concept, design and copy, as well as taking care of production and dispatch. UPC is one of the largest providers of television, Internet and telephone services to consumers.

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CALGONIT REBRANDING


An A brand dishwasher detergent must be given the same new name on the packaging throughout the world.

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LINE-EXTENSION XYLIFRESH WHITENING


Leaf International has briefed us about the relaunch of Xylifresh chewing gum. Xylifresh returns to the square Sportlife format, and the design must be adapted accordingly. The current design has just been launched on the market and must still be completely validated by the consumers, which means there is no necessity for making major changes in the design.

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INNOVATIVE INVESTMENT IN PACKSHOT SOFTWARE LIFELIKE DIGITAL 3D PACKSHOTS


The designers of ZDSGN now have had an innovative tool at their disposal for some time: Studio Toolkits from EskoArtwork. It is possible to create digital 3D packshots with its advanced software, which are hardly to be differentiated from the real thing. This is another great step in the direction of creating and presenting box forms and various flexible packaging types.

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